After months of research and testing I decided to finally start migrating my own and some of my high traffic clients to Synthesis, a WordPress hosting platform that is currently operated by Copyblogger Media.
For 5+ years I had been using the Grid platform from Mediatemple which served pretty fine but due to unforeseen downtime and slow upload/download speeds I felt the need to look elsewhere . There’s no denying it, Mediatemple have better support then most (I’m looking at your 1and1), quite easy on your pocket (what can go wrong for $20 a month??), and this is why I still continue to recommend it to other people on a limited budget.
However, Synthesis has some really exciting features which could not be ignored regardless the situation. Some of these features include:
1. Support for Themes
My first reason for choosing it was because of the fact that it supports themes and also supports hosting at the same time. This is something that isn’t so easy to come by too.
My new website that is bound to go live early December runs on the Genesis Framework which was conceptualized by StudioPress design team from Copyblogger. While I could have chosen to have Yoast.com on any webhost and still enjoy StudioPress support, I realized that there are no other platforms which have been optimized for Genesis.
Additionally, running on the Genesis Framework further allows greater performance as well as improved security, and this eases the process of updating.
2. Site Speed
Nothing impresses users more than a fast site. In fact, since the average internet user spends roughly 13-15 hours a week online, a fast site is one of the factors that will pull in tremendous amounts of traffic.
It keeps in mind site speed, and that is one of the reasons why I fully trust their technical aptitude and also respect their thinking mindset.
If you’ve heard about SPDY, a Google initiative that strives to improve web speed by tweaking HTTP and TCP, one of the questions that will stick in your mind is when it will happen and how you’ll benefit. Well, with my recent migration, I can almost bet that I will get to enjoy this feature while it’s still oven-hot.
SPDY is something to be thrilled about. It requires server-side and will offer support for a wide variety of web browsers. Of course, since it’s a “Google thing”, SPDY will be compatible with almost all versions of Google Chrome.
More importantly, it will be among the first WordPress hosts that offer compatibility for SPDY. However, this will only be for qualified sites.
3. A Rich Performance
Synthesis made its Linux server stack to withstand extreme traffic loads. It spent several years working on this setup so as to be able to provide great performance, security, and reliability.
Considering all these reasons, it’s easy to understand why I chose this path. They simply understand performance better than most of us do.
4. Great Value
Synthesis was initiated to support the operational needs of a site owner versus the needs of a accommodating a company. It thus provides a few features which make it distinct from the other providers.
Firstly, it provides its customers with Site Sensor, an uptime checker. It can also perform WordPress-only tests that ensure sitemaps as well as RSS feeds are current and proper SEO and content distribution.
I also hardly ever worry about data loss because it backs up my servers on a nightly basis.