So many websites today are based on WordPress that it’s a pretty sure bet that you visit no less than one or two WordPress-based websites every day. WordPress is the most widespread CMS, or content management system, in the world, so it’s possible that even your own business runs its site using WordPress.
According to the folks at WordPress, almost 410 million people visit tons of pages. In fact, nearly 16 billion pages per month, if not more, across all of WordPress’s network of sites. More than that, WordPress users generate a ton of content each month: almost 44 million posts and nearly 59 million comments every month.
In fact, there is more content produced than most of the audience can actually handle, so an entrepreneur has to try to find segment of the marketplace that would be drawn to reading what that entrepreneur has to offer, in terms of blog posts, services, or products. The entrepreneur needs to find a segment that is currently underserved.
The good news is that you can build a potent website, even if you’re not a techie, and you don’t have to do it from scratch. Listed below, you’ll find five fantastic plugins that you should install immediately when you set up your WordPress site.
Shareaholic is a fully integrate content marketing suite, and it includes a Related Content app and a host of social share buttons. This makes it easy and seamless to boost both your reader engagement and your social media traffic.
The Related Content app using algorithms to find contextually relevant articles that your readers will engage with, helping to drive traffic to the best content within your site. This leads to a longer visitor time-on-site and increases the page views per visit.
Now you want to be able to track your site’s return rate and engagement time, so you need a plugin called Chartbeat. Chartbeat offers real-time metrics so you can better understand your audience’s behavior on your site, enabling you to come to smarter choices about can be added to your site to offer your customer the most worth during their visits and capture a larger audience base.
As your web site becomes more popular, you’ll start to see spam surface. LinkPatrol provides tools that help keep the spam away from your website. It helps you by analyzing, managing, and even fixing your outbound links to make sure your readers click only on what you want them to click: links that add value to your audience’s reading experience, helping to keep you in Google’s good graces.
OptinMonster was created by Syed Balkhi to let you build and launch fantastic opt-in forms for your site in an instant. You can target specific pages, test the optin forms, and use built-in analysis tools to improve your email marketing.
Finally, for your product-based business, take a look at WooCommerce. This plugin is perfect, because it helps you turn an otherwise run-of-the-mill WordPress site into a machine built for eCommerce. The plugin has a comprehensive extension store, which means you can sell just about anything from your site. The plugin will help you manage your inventory, keep track of payments, manage shipping options, all while it handles your marketing efforts, reporting needs, and even taxes. This means you can focus on what really matters: product design.